Built by athletes, for the
love of sports
At AIA Sports, we’ve grown into a global force in sports data. With more than 20 specialists in our head office, over 180 coders worldwide, and 12+ supervisors overseeing rugby matches, our team combines real sporting experience with cutting-edge data expertise. From France to Australia to beyond, we’re united by one mission: turning performance into clarity.
Because we love sports—and
the data behind them
We believe that sports is universal — and so is data. Our mission is to transform complex performance data into insights that drive clarity, confidence, and results for every coach, every team, and every competition.
MIAMI, USA
Our US office supports clubs and federations across North America, providing performance analysis solutions and client support for all our supported sports.
PAYS BASQUE, FRANCE
Our main head office and development centre, serving European clubs, federations, and organisations with cutting-edge performance analysis solutions across multiple sports.
SYDNEY, AUSTRALIA
Our Sydney office covers the Australasian region, working with clients across rugby, basketball, football, rugby league, grass hockey, and more.
Stats about AIA Sports
20+
180
Coders, coding your matches globally, delivering fast and reliable data.
5+
12
1800
Matches analysed and reports created per year.
13K
We collect over 13,000 data points PER MATCH.
11K
We track and analyse the performance of over 11 000 athletes.
The AIA Sports Team
At AIA Sports, we’re driven by a simple belief: athletes deserve smarter tools, better insights, and technology that truly understands the demands of high-performance sports. Behind that mission is a team built on grit, experience, and a lifelong commitment to athletic excellence.
Athletes Building for Athletes
Among our team we have ex-professional athletes, who share a commitment to helping athletes and teams thrive. Their combined experience fuels AIA Sports culture of authenticity, resilience, and innovation. We’re not just creating tools for sports. We’re creating tools from sports and our own personal experience.
Together, the AIA Sports team is redefining how athletes train, perform, and connect—powered by people who’ve lived the journey themselves.
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